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LIFE STYLE SPORTS - COVID19 CAMPAIGN "WORKIN FROM HOME"
Marketing in a Covid19 world for Life Style Sports
Resilience is all about having the ability to cope and rise to the challenge - and a strong body and mind are what's required to do that. In a Covid19 world, our mental and physical fitness has never been more important. 84% of people want brands to focus on helping people cope according to a recent report by Edelman. That's exactly what the WORKin FROM HOME campaign by Life Style Sports is here to do.
At such a tough time in retail, LIFE STYLE SPORTS chooses to deliver something that is useful to its audience, right now. Something that's designed to help their customers cope.
The first video in the series was launched today. It is a simple 8-minute meditation with Molly McKeever that anyone can do from home. Why not take 10 minutes out and try it for yourself?
Keep an eye out for the series editions as they are released over the coming weeks on LIFE STYLE SPORT's social channels.