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10 TAKEAWAYS FROM SXSW 2024
Jane McDaid, Founder and Head of Creative Innovation went to SXSW and participated in the IRELAND HOUSE programme - promoting the Irish Commercial Creative sector...
IRELAND'S SO HOT RIGHT NOW
The great and good about the Emerald Isle right now.
Heineken Virtual Pub Museums
The Irish pub stands tall among cultural icons, recognised globally for its unmatched atmosphere where music, conversation and craic combine to create something truly unique...
St Patrick’s Day Called… It’s Bored of Stout!
The team at Kahlúa felt it was time to end stout’s domination of St Patrick’s Day celebrations by providing an alternative drink that offers a...
THE PETRO-STATE OF FOOTBALL
A Well Oiled Machine
10 TAKEAWAYS FROM SXSW ‘24
Jane McDaid, Founder and Head of Creative Innovation went to SXSW and participated in the IRELAND HOUSE programme - promoting the Irish Commercial Creative sector...
SDGs AND THE ROAD TO 2030
“The goals have grabbed people’s imagination, but they haven’t yet grabbed resources.”
F*ck It Friday - The Domino Effect
New ideas can be scary. Sometimes, working within the confines of briefs and strategies, innovative creative ideas can become diluted because we don't have concrete...
FROM GENERALS TO GRANDFATHERS
In this week's 52INSIGHTS, we explore "The TikTok-ification of Politics," examining how polititions are leveraging TikTok to reshape their images and connect with younger audiences...
CASH FOR DRAMA: TIKTOK'S BATTLE ROYALE
If you’re a regular TikTok user you may have noticed over the last 6 months that TikTok’s algorithm is less ‘choreographed dance moves’ and more...