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WHAT DOES THE IPCC REPORT MEAN FOR BRANDS & BUSINESS?
WHAT DOES THE IPCC REPORT MEAN FOR BRANDS & BUSINESS?

“I have seen many scientific reports in my time, but nothing like this. [The] IPCC report is an atlas of human suffering and a damning...

JAMESON RAISES A GLASS TO INTERNATIONAL WOMEN’S DAY
JAMESON RAISES A GLASS TO INTERNATIONAL WOMEN’S DAY

Social content whisks viewers to the streets of Dublin, Paris and Barcelona in conversation with some of the remarkable women behind Ireland’s favourite whiskey

Solidarity With Ukraine
Solidarity With Ukraine

In the midst of the terrible news breaking of Russian attacks in Ukraine, we will not be doing our usual 52INSIGHTS. We’re elevating other voices...

What Did the Super Bowl Really Tell Us?
What Did the Super Bowl Really Tell Us?

Each year alongside the Super Bowl, the cultural mood of the moment is reinforced and marketing lessons are learned. Despite viewership declining, brands are paying...

Yugo - The birth of a new global student accommodation brand
Yugo - The birth of a new global student accommodation brand

In 2021, we started working with Yugo, one of the world’s biggest players in the international student accommodation market. Established 30 years ago, Yugo has...

Keeping Up With the Metaverse
Keeping Up With the Metaverse

We’ve been following all the metaverse gossip closely (and have written about it quite a few times). With Meta aka Facebook stocks plummeting this week...

THINKHOUSE Strengthens its Leadership Team with new key appointments
THINKHOUSE Strengthens its Leadership Team with new key appointments

THINKHOUSE is an Irish-headquartered, digital-first agency, powered by youth culture. Following a year of growth, it now announces three new senior appointments: Donagh Humphreys as...

What’s Happening with the Spotify Drama?
What’s Happening with the Spotify Drama?

Publishing giant Spotify’s market capitalisation reportedly fell more than $2 billion last week following a public reckoning.This week’s 52INSIGHTS explores Spotify’s latest drama and what...